I've been a storyteller my whole life, starting with bedtime stories to entertain my sisters. I've been an Army Officer and a Communications Specialist in the energy sector. Because of my background, I take jargon and create marketing content people can understand. I love travelling, scuba diving, and cycling. I help experienced coaches and consultants share their passion with the world. By refining their unique brand voice, they elevate their content, enabling them to scale and attract aligned, premium clients with ease and joy.
Wait… Is This LinkedIn?
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Hi, Reader! I just received the nicest compliment in a LinkedIn DM from Jacklynn, a woman I’ve never met. “I can’t wait to meet. I like your sense of humour and ease.” We have a mutual friend who thought we should connect. (Thanks, Jeff.) I think he’s brilliant, so I reached out to her. She’s a coach, which means she could be an ideal client, so I also wanted to see if we had good chemistry. Here’s what struck me when I finished blushing from the compliment: Before we ever met IRL, before we ever had a call, before we even exchanged any real conversation… She already felt something about me. Ease. Humour. Connection. She felt how I show up. Why is that important to you, Reader? Before someone hires you… Before they refer you… Before they even book the call… They’re already deciding how you feel to them. You might think people are evaluating your offer. Most of the time, they’re evaluating your energy, your clarity, your voice. Do you feel like someone they’d enjoy working with? And here’s the fabulous part: That “ease” Jacklynn felt wasn’t manufactured. It wasn’t a copywriting trick. It wasn’t a perfectly engineered brand strategy. It was me, amplified. When you stop trying to sound impressive… When you stop chasing every new marketing tactic… When you stop wondering what you’re “supposed” to say… And you start speaking from what’s already true for you… people feel it. Your Brand Voice isn’t something you “create,” it’s something you uncover. It’s in the stories you naturally tell. It’s in the phrases you repeat. It’s in the way your clients describe you after one call. You need clarity on what’s already working within you. Then you need a simple system that helps you use it consistently, confidently, and clearly. In a world where AI can generate endless words, your advantage is your voice. When your voice is clear, connection happens before you ever get on the call. So whether Jacklynn and I collaborate, refer each other, or simply appreciate the introduction and move on, one thing is certain: She felt something real. Imagine if more of your ideal clients felt that before they ever spoke to you. How light would that feel? How many more "yeses" would you get? How much quicker would the sales cycle be? If you’re curious what your Brand Voice actually sounds like when it’s fully uncovered, let’s start that conversation: Reply with “DISCOVERY,” and let's chat about your Brand Voice Discovery session. I've got your Six! Patricia Patricia Viscount\ Patricia Viscount Consulting Ltd. And, hey... Whenever you're ready to work together, here are a few ways to jump in right now: → ) Clean out (and we’ll write down!) all the things in your head. From “What should I say?” to “How do I differentiate myself?” Let’s chase down the demons and details that have been stopping you from moving forward. Book a Roadmapping Strategy Session, and you'll never play small again. ↓ ) Create a website that speaks to your ideal client and gives them EXACTLY what they need to know to make the decision to hire your bad self. Let me create compelling copy, improve your SEO and articulate your unique advantage over your competition. Book a Website Content Project when you're ready to blow your client's socks off. ↑ ) When you’re embarrassed to send prospects to your website because it’s a bit (or a lot) outdated (i.e., when your assistant doesn’t even recognize you): Book a Website Audit. This is great for service providers who are ready to work with next-level clients and need to present themselves more professionally. |
Patricia Viscount Consulting Ltd.
I've been a storyteller my whole life, starting with bedtime stories to entertain my sisters. I've been an Army Officer and a Communications Specialist in the energy sector. Because of my background, I take jargon and create marketing content people can understand. I love travelling, scuba diving, and cycling. I help experienced coaches and consultants share their passion with the world. By refining their unique brand voice, they elevate their content, enabling them to scale and attract aligned, premium clients with ease and joy.