|
Hey Reader, Quick reminder: If you’ve been:
Now’s the time to Get. It. Done. Here’s what you get: 🎯 $997 CDN (approx. $725 USD) 🎯 Payment plans are available Let’s turn your past client wins into future sales—with zero stress. I've got your Six! Patricia P.S. Do you know someone who would benefit from these emails? Please feel free to share! Or have them sign up here. And, hey... Whenever you're ready to work together, here are a few ways to jump in right now: → ) Clean out (and we’ll write down!) all the things in your head. From “What should I say?” to “How do I differentiate myself?” Let’s chase down the demons and details that have been stopping you from moving forward. Book a Roadmapping Strategy Session, and you'll never play small again. ↓ ) Create a website that speaks to your ideal client and gives them EXACTLY what they need to know to make the decision to hire your bad self. Let me create compelling copy, improve your SEO and articulate your unique advantage over your competition. Book a Website Content Project when you're ready to blow your client's socks off. ↑ ) When you’re embarrassed to send prospects to your website because it’s a bit (or a lot) outdated (i.e., when your assistant doesn’t even recognize you): Book a Website Audit. This is great for service providers who are ready to work with next-level clients and need to present themselves more professionally. Patricia Viscount Conversion Copywriter, Strategist & Storyteller Patricia Viscount Consulting Ltd. (403) 921-5969 | patriciaviscount.com |
I've been a storyteller my whole life, starting with bedtime stories to entertain my sisters. I've been an Army Officer and a Communications Specialist in the energy sector. Because of my background, I take jargon and create content people can understand. I love travelling, scuba diving, and cycling. Service providers, like coaches and consultants, hire me for fun, authentic, on-brand strategies, website content, and email copy to attract their ideal audience. Improve your SEO ranking, articulate your unique advantage and capture testimonials to drive new business.
Do you provide "Service" or provide "A Service"?Someone in a recent masterclass asked this brilliant question. Have you made the distinction between the two? And does it matter?How would you answer it, Reader? (Hint: There really is no wrong answer.)You can think of it in two ways:1. do you provide a single transaction or create a client relationship?2. do you serve and support your clients or deliver a product?What do I say?One of my values is Function: Always be of service. I want to...
Reader, you know how important reviews and testimonials are to your business and your continued success. And you KNOW you’ve got some very happy clients out there. Sometimes, you do everything right. You ask them for a review or a testimonial and they agree. Yay! You give them questions to answer; you explain what information is helpful. And sometimes you suggest (depending on the person, of course!) you could write something they can tweak just to get them started. And crickets. Or worse,...
When was the last time you listened to your words when you spoke? I mean the actual words. In person, in conversation with prospects and colleagues or friends and family. I recently went to a networking event with several female colleagues and I was telling stories, laughing and feeling very comfortable. When several new women joined our group and asked what I did, I became tongue-tied. I struggled to say what I did in a coherent manner. It annoyed me; I’m smart and capable, and I know what...